How to Promote Your Business on Facebook
On average, your potential customers spend around half an hour every day on Facebook. That’s the highest amount of time they spend on a social media platform. This is according to statistics published by Statistica, a leading market and consumer data provider. Such huge traffic is enough proof that Facebook is still relevant in 2022. […]
Using Content Strategy on Social Media for Your Business
Summary An effective social media content strategy is the foundation for achieving your business goals. It helps you interact with your ideal customer for the desired results as a marketing tool. Putting together solid social media tactics that drive success for your business is the focus of this article. Introduction What was your answer when […]
How to Use Social Media as a Marketing Strategy
Summary: Today’s marketing strategy uses social media as a strategic communication tool to win your ideal customers. It creates an understanding of values and breaks your audience’s resistance to buying from you. This article shows you how to plan it all out! Social media is an influential communication tool in today’s business space. The platforms […]
What is Leverage, and Why Is It Important for Your Business?
Summary: Leverage is a power booster. It’s like a lever that lets you lift objects 1,000x your weight. When used in marketing, it causes you to achieve 100x your ability to expand and sustain your business. This article discusses leverage and its importance in business. In life, success or failure depends on how you leverage the […]
Choosing the Right Social Media Platform for Your Business
Content marketing is undisputedly the most effective marketing strategy in this digital era. The videos you create, the articles, and the social media posts have the potential to generate massive leads for your business. But there is a condition — you have to do it right to see its potential. Most businesses like yours struggle […]
Is Content Marketing Dead? How Content Marketing Has Changed
In an essay written by Bill Gates in 1996, he popularized the idea that content is king. Subsequently, almost every other brand directed efforts toward churning out content. Today, over 20 years later, those brands and more are still producing different kinds of content. These include e-books, blog articles, videos, social media posts, and so […]