Why a Content Calendar is Critical for Your Business Growth
Creating engaging content is crucial for business growth. Why? Because informative content keeps the customer engaged, builds brand awareness, and increases SEO. Content marketers tend to work in two different ways. According to the content marketing institute, only 43% of content marketers have a documented content marketing strategy. They approach content marketing with fine precision. […]
How to Develop a Content Marketing Strategy with a Content Calendar
What is Content Marketing, and How Does it Work? Content Marketing relies on content to attract customers. Content takes the form of articles, blog posts, videos, podcasts, email newsletters, infographics, and more. The goal is to offer information that educates potential customers while promoting the products or services offered by the company. Inbound Marketing Strategies […]