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The Best Apps to Promote Your Business in 2022

As a business owner, you may be asking yourself, “What are the best apps to promote my business?” To promote your business, you need to make it easy for people to find you. That means using social media, search engines, and other websites to get the word out. But there’s another way that’s often overlooked — apps.

From marketing automation and scheduling to customer relationship management and sales tracking, apps streamline your operations and help your business grow faster.

Some of these apps are very simple, while others have complex features to help you manage your business.

promote your business

11 Best Apps to Promote Your Business in 2022

1. Buffer

If you have several social media platforms, you know that engagement varies according to the times you post.

Buffer allows you to:

  • Schedule posts across multiple social media platforms
  • Track the engagement on each post
  • Schedule posts in advance
  • Monitor how many clicks
  • Monitor the likes each post receives

In addition, Buffer keeps track of mentions, total followers, retweets, new followers, and shares. You will be better suited to know what kind of content your audience appreciates and generate more of those posts.

2. Evernote

Evernote is a note-taking app that allows users to create notes from information found on websites, pictures taken with their mobile device cameras, and voice recordings.

There are several ways you can use Evernote to promote your business:

  • You can take pictures of receipts or important documents
  • Jot down notes from meetings
  • Record ideas as they come to mind
  • Save links to articles that may be relevant to your industry
  • Save pictures of new products or services
  • Write down ideas for blog posts or articles

3. LinkedIn

LinkedIn is a social network for professionals, so it’s a great place to build relationships with other business owners and network with potential customers. You can use it to promote your business and to post updates about events or new products/services that may be launching.

LinkedIn helps you get noticed thanks to its publishing platform. The use of hashtags helps you get engagements from the community of professionals and influencers.

You can join LinkedIn groups, scout for your prospects, and send them personalized invites to your group. Your LinkedIn group enables you to promote your business to your prospective audience without any competition.

4. Trello

Trello is a project management app that allows you to create lists of tasks and set deadlines for each one of them.

It is an organizational tool that lets you manage projects and tasks from your phone or computer. It is valuable for managing multiple projects at once because it has different boards for different projects and tasks, making organizing each project much easier than having everything piled up in one place.

5. Twitter

Twitter is another social media platform where you share content from your blog or website in 140 characters or less – perfect if you want to get some quick exposure without spending hours working on longer pieces of content!

You need to build a profile that showcases your business. Your profile should be well optimized (with hashtags) and then actively engage with members by sharing interesting content, actively participating, and retweeting content to stay relevant.

You can also promote your business by creating a Twitter Ads account. This helps promote your content, and your Ads will show up as “promoted.”

6. Google My Business

GMB is a free tool from Google that allows you to create an online profile for your business.

This profile shows up on Google Maps when people search for businesses in your area. It also shows up on other sites that use Google Maps as part of their interface.

When someone views your GMB profile, they’ll be able to see important information about your company, such as hours of operation and address details.

Your customers can check out photos and reviews from other users who have visited your store or restaurant before deciding whether or not they want to visit themselves. To market your business on GMB:

  • Add photos of your business. If you don’t have any photos, add one of yourself or your staff member. Add as many as you can so that people can better identify with your brand.
  • Write a clear and concise description of your services. This is the first thing people see when they search your company name, so make sure it is descriptive enough for them to understand what you do without having to click through any other pages on GMB.
  • Add rich snippets in GMB that improve your chances of showing up higher in Google search results for certain queries, such as “best restaurants near me.”

7. Hootsuite

Hootsuite is a social media management tool that allows you to manage multiple social media accounts from one place. You can schedule posts for each of your profiles and then publish them at the same time to save time and effort.

Hootsuite also gives you access to a wide range of analytics, including real-time data on how many likes and shares your content receives as you promote your business.

8. MailerLite

MailerLite is a tool that lets you create professional-looking email newsletters without any design experience or coding knowledge required. With this app, you’ll be able to design emails that look great on mobile devices and desktops no matter what email service provider your recipients uses.

MailerLite is beginner-friendly with easy-to-use templates. You can customize it based on your needs, making it simple to start building beautiful emails in no time. You can start using the free plan option or the premium plan to send emails to your prospects as you market your business.

9. CanIRank

CanIRank is an SEO tool that helps you find keywords for your blog posts, social media posts, and website content. It also tells you how competitive each keyword is so that you can find ones with low competition that are easier to rank for. You, therefore, promote your business and your content appears on search engines.

10. Facebook

Facebook has more than 2 billion users and is a great way to advertise your business. With Facebook ads, you can target specific audiences based on location or interests, so you only pay for ads that will reach potential customers.

Facebook ads are easy to set up and use.

Create an ad in the Facebook Ads Manager tool and pay for it with your credit card or PayPal account. Your Ad will appear as “sponsored” to your targeted audience. You may also promote your business on Facebook groups and Facebook pages. To reach a wider audience

11. LastPass

If you use the internet, you know how many times you need to sign in to different platforms, and sometimes you may forget your password. You may even use the same password on different sites, making you vulnerable to cyber-attacks.

LastPass is a password manager that lets you store all your passwords and login information in one place. You can generate strong passwords and save them for each site you use, so you don’t have to remember them all yourself.

It’s easy to use, and the app has a mobile version for iOS and Android phones, so you can have control everywhere you are.

Final Thoughts on Apps to Promote Your Business

Apps are powerful marketing tools. They help you boost sales and exposure and increase customer loyalty and retention rates. They even help you find new customers.

SwingPointMedia is a marketing company focused on using content marketing, such as written articles, videos, and podcasts, to attract their customers’ ideal audiences. This approach has proven to attract higher-quality customers while simultaneously reducing the sales cycle by as much as 70%. SwingPointMedia serves local businesses in Southern California and can be reached by calling 760-422-5176. You are also invited to attend a free weekly presentation, providing you the tools and strategy to roll out your own content marketing program for your company or see exactly what SwingPointMedia does for its clients to achieve success. It can be viewed live on SwingPointMedia’s YouTube channel Wednesdays at 11 am pst.