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Is Your Marketing Company Transactional? If So, You Are Missing Out.

Is Your Marketing Company Transactional? If So, You Are Missing Out?

Trading a fee for an outcome is a transactional business relationship. You may ask, “Isn’t that what I am paying for, an outcome?” The short answer is yes, but the complete answer considers what your business is missing out on by going purely transactional. What Transactional Marketing Is Like Not long ago, we had a […]