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How to Segment Your Audience for Better Digital Marketing Results

How to Segment Your Audience for Better Digital Marketing Results

Understanding Your Audience Imagine you are a parent with three children: a 5-year-old girl, an 11-year-old boy, and a 14-year-old girl. Would you dress them all alike, feed them the same snacks, or expect them to enjoy the same movies? The answer is obviously no. Each child has different preferences, needs, and interests. Treating them […]